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Why I Do What I Do

July 8, 2019 | 0 Comments
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I was recently asked why I do what I do.

Or more to the point, why I continue to work my ass off, put in stupidly long hours day after day, sleep less than I should night after night, train for & compete in physique shows, and continue to push forward with relentless momentum in all areas of my life day in, day out.

From a business goal perspective, it’s because I’m trying to change the game & inspire people all over the world to improve their lives through health & fitness.

But on a much deeper level, my “Why” has to do with where I’ve come from & the opportunities I’ve been given to do what I do.
And it has to do with the sacrifices those before me made to create those opportunities.

My Mum’s parents picked up their family from war-torn Italy and moved them to Australia to provide a better life for my Mum and her brothers. They sacrificed what little they had to do so.

My Dad’s parents fled Poland during the German invasion in WWII to keep their family out of harm’s way. They sacrificed everything they had in the process.

My Dad busted his ass for over 20 years doing FIFO work in Indonesia to provide a better life for our family. He sacrificed time with my Mum, my sister & I, and sacrificed his own lifestyle to provide us with endless opportunities.

I am the firstborn of my generation, which means I am literally the first person in my family’s bloodline who has been given the opportunity and resources to do something great. There is no way I am going to throw that away.

So when the going gets tough, when I feel exhausted when the struggle becomes insurmountable, all I have to do is think about my Why and how insignificant my struggles are in comparison to what my family had to go through to get me here, and it becomes easy.

I encourage you to find your Why. Perhaps it’s similar to mine. Perhaps you have children yourself or your own family that you want to provide an opportunity for. Or perhaps it is something completely different.

Whatever it is – identify it, hold it close, and protect it. Because when the going gets tough, when the struggle gets real, and when it feels like you’ve got nothing left to give, your Why will keep you moving forward

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